Nano-Marketing

 

• Revgi
• Vendredi 06/06/2008
• 23:01
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The official Press Release

Paris, June 5, 2008

 

Philip Rosedale, Founder of Second Life, live in duplex from San Francisco, handed out  as his avatar the Intraverse trophies  to the winners of the 2008 Intraverse Awards. The event is especially significant, as the winners spanned several virtual world platforms, foretelling the coming interoperable 3D Web. 

 

As part of the TEC Paris convention, hosted at the Paris Chamber of Commerce (digitized for the occasion), Mr Rosedale acted as The Chairman of the "in-world" ceremony while the "real life" event was taking place in France in front of a select crowd invited to witness the mix of experiences. 

 

B-R-Ent organised the prize contests and the press conference on Thursday june 5th at 11:30 at the Chamber of Commerce to announce the Intraverse and Intrablog worldwide leaders. The panel of competitors showcased the best practices in the corporate and governemental use of the Web 2.0 and innovative 3D applications.

 

The B-R-Ent report, pictures and movies of the events are available (in french) at:  

 http://b-r-ent.com/news/les-prix-intraverse-et-intrablog-2008-avec-philip-rosedale-fondateur-de-second-life-et-linden-lab

and in english at http://nano-marketing.viabloga.com/news/intraverse-and-intrablog-awards-2008-with-philip-rosedale 

 

A world First: 

 

This simultaneous awards ceremony, taking place both in "Real" and "Second" Life, in the presence of the avatars of several blue chip companies directors, and of " Philip Linden", the avatar of Philip Rosedale, founder of Linden Labs and Chairman of the ceremony.

 

Live in Duplex from San Francisco, he presented us with his vision of the future corporate Linden Labs platform (The Grid) and of the coming Metaverse. The Internet future will integrate the 3D component sooner than later... new business models will arise and a new 3D economy will grow.

 

The international jury, independent experts and the presidents of ADETEM, ANDESE, BRENT, the Fabrique du Futur, CEROS and Nano-Marketing, were highly impressed by the quality, depth and breadth of the 45 international submissions.

 

About the Intraverse Prize:

 

"All those financial and human resources investments in 3D immersive virtual worlds indicate the strategic alignment of the competing corporations as they explore and consolidate new (virtual) territories of the 3D economy. The very real worth and wealth of these virtual and intangible assets portends of a new kind of value creation and innovative business models" declares Gilbert Réveillon, President of the 2008 Intraverse Awards.

 

About the Intrablog Prize:

 

"The second edition of the Intrablog Awards was the occasion oof a twofold opening: To other french-speaking countries, and to the full range of social networking tools. The candidates showcased impressive achievements, either via their technical and international dimensions (Think Place, My Network) or their direct results and appropriation (Nexter, Drummon). It shows how right we were to open up the Intrablog Prize, both from the standpoint of the Jury and of the Candidates. The Jury was especially impressed by the results obtained in the fields of customer relationship management, innovation, and direct contribution to company earnings. This year's winners will without a doubt make headlines and, we hope, followers, in accordance with the goal of the Intrablog: Showcase the initiatives that make use of the social web tools, and foster their use inside companies, non-profits and administration." tells Vincent Berthelot, President of the IntraBlogs 2008 Jury.

 

Attached is a snapshot of "We bridge realities" enhancing the dual prize ceremony "in-world" and "real life" both being real experiences in the 3D economy scope encompassing new standards of value creation and business models: the business case presented here the one from the world-wide leading bank BNP Paribas Group and it's Business Units CIT, BNP Paribas Immobilier and L'Atelier BNP Paribas.

 

About our sponsors:

 

Google France provided the Real Life Intraverse trophies. 

"Google associated with the event because it represents an excellent opportunity to showcase professional corporate communicators. That's why we wanted to be part of the whole event." says Laurent Lassere, Sales Manager for Google France and sponsor of the 2008 award trophies.

 

Robert Vinet and Community Chest provided the video duplex between Paris and San Francisco.

 

Stephane Zugzwang digitized the Chamber of Commerce and provided the Immersive Virtual Reality Room and Second Life Parcel used to host the event, as well as the Second Life Intraverse Trophies.

 

Pup Witherspoon, from SecondLife, designed the furnishings and environment used inside Stephane's Virtual Reality Room.

 

About our partners and members of the international Jury :

 

•  ADETEM (French Association of Marketing & Communication Directors) – President : François Laurent
   
•  ANDESE (French Association of Ph Ds in Economic Sciences and Managment) - President : Daniel Bretones
   
•  FDF (Fabrique du Futur)- President : Eric Seuillet
   
•  NNM (www.nano-marketing.eu) - Directrice Communication & Marketing de EFE : Blandine Mouren, CIO Stéphane Desnault (aka Stephane Zugzwang, creator of the award trophies using the LOOV design and of the VRR)
   
•  B-R-Ent (blog, RSS et Entreprise),
  - President intraBlog Vincent Berthelot,
  - President intraVerse Gilbert Réveillon,
  - President Odyssée 2.0  et Directeur de  Web Escape Agents Xavier Aucompte  

 

•  CEROS (Centre of Studies and Research in Organisations and Strategies) - Bernard Quinio , Claude Malaison (from Canada).    

 

 

The 2008 Intra Verse winners are the following organisations:

 

 1. Category  Intra Verse " Corporate Account"

Winner        - BNP Paribas: The island of l'Atelier BNP Paribas

2nd Price      - Europ Assistance  

3rd Price       - Crédit Agricole

 

2. Category Intra Verse "SME"

Winner       - Federation of Very Small Enterprise (FTPE)  

2nd Price     - InstantaNET  

3rd Price3e prix - Entreprise Terralliance

 

3. Category  Intra Verse "Administration and local government"

Winner      - CG 22 SOS 21  

2nd Price    - Départ Seine St Denis  

3rd Price     - Laval virtual Fantasy Sénior City  

 

4. Category  Intra Verse "Education"

Winner      - Telecom Bretagne  

2nd Price    - Michelin  

3rd Price     - Loughborough University  

 

5. Category  Intra Verse "R&D"

Winner       - Shell  

2nd Price     - Orange

3rd Price3e prix - Loughborough University  

 

6. Category intraVerse "Serious Game"

Winner      - L'Oréal  

2nd Price    - Leadership training into virtual worlds

3rd Price     - Conseil Général  22 avec  SOS 21

 

7. Category Intra Verse "Project"

Winner      - Centre d'Innovation & Technologies BNP Paribas et BNP Paribas immobilier  

2nd Price    - HSBC  

3rd Price     - City of the Culture and Sustainable Tourism

 

8. Category Jury Prize Intra Verse of the " Fabrique du Futur "   

Winner     - Senior City & I-Maginer

 

• Revgi
• Mercredi 11/06/2008
• 12:29
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The intraVerse awards 2008 crossing the Channel too for the Visual Web in London

We have a winner with the participation of the intraVerse awards at the conference of July the 10th in London, UK meeting point at 13h30 !

http://b-r-ent.com/news/les-prix-intraverse-2008-traverse-la-manche-pour-visual-web-convention 

http://www.viswebconvention.com/ 

Cheers,
Gil

 

• Revgi
• Jeudi 19/06/2008
• 15:14
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